Moisturizing cream
Miracle Moisture Ceramide Boosting Cream
A rich cream with ceramides 1, 3 and 6 supports moisture retention.
Coming soon
CeramidesComing soon
O HUI
O HUI highlights ceramide-focused hydration in Miracle Moisture. Miracle Toning extends its care to tone and texture with vitamin C and acid-containing formulas.
Signature discoveries
Explore the brand through its signature products and ranges.
Hydrating ampoule
Miracle Moisture 777 Ampoule Serums
A clear ampoule formula with Chiffon Ceramide Complex focuses on hydration and texture.
Coming soon
Treatment serum
Miracle Toning Glow Serum
A serum with vitamin C, hyaluronic acid, V-AHA and PHA combines tone and texture care.
Coming soon
The brand’s essence
Ceramides
The essence is rooted in Miracle Moisture’s Chiffon Ceramide Complex™. The pale pink cream swatch reflects its rich, soft moisturizer texture.
Origins and history
OHUI appears in LG H&H’s history as a skincare brand dating to 1997. It built its identity around research on Korean women’s skin and formulation addressing changes in skin appearance with age. Research partnerships and premium collections became as important to its development as everyday moisturising products.
The First, introduced in 2007, was an early milestone. LG H&H’s 2012 announcement records a further technology stage through collaboration with the CHA research centre in 2009. The next generation arrived as The First Geniture Cream in 2012.
This makes OHUI’s story broader than one fashionable ingredient: it concerns research, protecting ingredients within formulas and developing distinct texture families. Black-and-gold packaging distinguishes its premium line, while moisture-focused collections such as Miracle Moisture preserve the everyday-care side of the brand.
Milestones
1997
2007
2012
The First Geniture
A next-generation cream followed the CHA collaboration.
LG H&H — The First Geniture launch, 16 October 2012
